Working with Waitrose Display By Design provide concepts through to delivery of various displays. We was briefed to look at their gift wrap bay. Display By Design came up with a concept that enabled Waitrose to display more product in the same space as before and also keep the display looking it’s best at all times even once it had been shopped hard by customers. With the display incorporating powder coated steel, PETG it was designed to last. This was a national launch rolling back in to all stores and new store that are to open.